Calico
scripting ✺ fieldwork ✺ data
Our mission is to make our clients’ lives easier.
Calico is a different type of market research agency.
We specialise in operations, offering bespoke and complex survey programming, efficient fieldwork and robust data.
We build relationships with our clients based on trust and transparency, managing all operations including translations, quality procedures and data processing so you don’t have to.
We work in true partnership
We love what we do and we understand the principles of market research and the pressures of our industry. Our friendly in-house team will always advise in an open and honest way how to get the most out of your research and deliver robust and actionable data.
Our services
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Scripting
We specialise in expert survey programming. From the simple to the highly complex, we create beautiful and engaging surveys people enjoy taking part in.
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Fieldwork
Efficient global B2C and B2B fieldwork tailored to your exact specification. Our independence guarantees the best solutions to meet your needs.
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Data
We process data at scale, blending automated and manual checks of every single record. We know what to look out for and ensure that you can trust your data.
What our clients say about us.
“Over the past few years we have developed a really strong working relationship with the team at Calico. They have become an extension of our team for ad hoc quant research, dealing with everything from fast turn-around surveys to more complex scripting and bespoke design elements. Our partnership with Calico ensures we use the most current and efficient scripting methods to give the best respondent experience and deliver high quality data. We trust them to deliver to time and to budget and I would definitely recommend them.”
Neal Game
Director, Antedote
“We have been working with Calico for several years, mainly on our annual global sports fan survey, which is a complex project and takes a lot of time to organise and administer. Through this project, every year Calico has demonstrated its global fieldwork and project management capabilities which in my view are top notch. My view is that Calico does an excellent job on all the work they do for us. The core team that we work with are great – professional, flexible, and very responsive whenever we have requests. I very much enjoy working with them and feel that we have a very strong working relationship.”
Robin Meakin
Head of Insights, CSM Sport & Entertainment
“I consistently turn to the team at Calico for my most challenging projects. Whether a questionnaire requires complex routing, custom programming, or last-minute changes (or all three!), Calico’s programmers have always risen to the occasion. Calico’s project management is also excellent: they communicate clearly and forthrightly about feasibility, timings, and budget, and they always deliver on the expectations they create. And importantly, the team are a pleasure to work with—friendly, knowledgeable, and extremely patient. I look forward to continuing to partner with Calico, and I recommend them without reservation.”